SEO ( Search engine optimization ) is as necessary operation for a blog post. If you have wrote a niche blog but you are not familiar with SEO then chances are high that your blog will not convert as you wished It would.
I have seen many blogger failed to take advantage of huge marketing potential of their blog. Even some blogger aren’t aware about they can make more money with their blog compare to their existing business.
Lets discuss about some cool ways for easy Search engine optimization ( SEO ) for your blog post.
In my previous post I told you how to write blog post. Here we will discuss how to optimize you blog post.
1. Do A Pre Deep Research:
This is the first rule to optimize you blog post. If you have not done enough research about your blog and you just started to write because you want to write. Then you will regret it at last.
Always remember “Deep” word. If you are doing research then it as deep as you could do.
The research starts from the main keyword. Keyword research is very important for on page optimization. These keyword will decide the future of your blog.
You can use Google Adwords Keyword Tool or semrush.com. both offer great tools that allow you to find keywords related to your topic and even spy on your competition to see what words and phrases they are targeting to bring traffic to their sites.
You can use any free keyword planner or research tool as per your requirement or visit semrush.com for detail.
2. Use of keywords in blog post
After selecting the relevant keyword it is necessary to place them where they will have the most impact for user and search engines. You can use this keyword in below places.
- Headings and subheadings
- Concluding paragraph
- Anchor text (text you hyperlink to other related pages on your site)
- Title tags and meta descriptions
Note : Don’t try to place these keywords at so many places again and again. Remember your content should be eye catching and easily readable for user. Many search engines think this as a bad practice.
Have a look at my favorite keyword planner tool at Semrush.com
3. Backlink (Reference others with link)
Backlinks are very useful for our off page SEO. When you mention any other blogger in your article or any website link then you may also get a link back. Which can be very valuable for your blog or website rank.
Checkout this backlink checker tool .
4. Image optimization
It has now proven that most of your just visit a page due to the image they see. If you use images in your blog then you should optimize by providing title and alt-text. It’s not a big deal just type a relevant name in tile and alt-text and it’s done.
5. Social media to market your blog
Nowadays social is the best to promote your business free of cost. Whether you are a small business owner or you are having a blogging platform, social media is very impactful you. As a blogger you should always promote your blog on various platform like facebook, twitter, instagram and may other. There are many tool which automatically post on social media.
If SEO seems too complicate to you then you can use some tool to make it a piece of cake. Checkout these SEO Tools.
As SEO is a quite huge topic which can not be covered in single article. But its good to have something compare to nothing. Hope this help. Comments are welcome on this article.
If you are looking for a FREE SEO TOOL, take a look at this: Google Keyword Planner